Springer studios /// News

Keep up with the latest news and happenings at Springer Studios.

Post image posted by  on Tue, 09 Mar 2021 12:43:25

Why You Need a Crisis Marketing Strategy A crisis can mean anything. Maybe it’s a tweet with wrong information that went out, maybe it’s a sudden store closure, or maybe it’s a storm that shuts down a city. Today, you have an inbox full of emails from businesses providing details on how they’re handling a worldwide pandemic. According to Sprout Social and […] read more

The Unspoken Rules of Social Content As a content manager or as a small business owner charged with managing their own social media, you may feel like you’re struggling to get a handle on the steep learning curve that comes with social media. There’s talk of a constantly changing algorithm, the rumored “shadow-banning,” and an underlying set of rules that you […] read more

Post image posted by  on Tue, 23 Feb 2021 17:14:53

Optimizing Instagram for Sales Ever wonder how some companies seem to thrive on social media? Even though there’s definitely no easy formula for success, focusing on optimizing your Instagram is a shortcut that can help! We’ve pooled our experience to equip you with ways you can focus on optimizing Instagram for sales and engagement. Utilize Instagram Shopping If you […] read more

Post image posted by  on Tue, 09 Feb 2021 12:56:30

Host your Own Virtual Graduation Covid-19 was the last thing many planned for as they prepared their calendar for the spring and summer, especially for the graduating class of 2020. While no one could have expected the impact of such a momentous occasion, some schools have risen to the challenge of celebrating their students in other ways, like virtual graduations. […] read more

Post image posted by  on Tue, 26 Jan 2021 13:14:39

How to Discover your Target Audience As with any great brand, you need to know how to speak to your target audience or customer in order to effectively market to them. But how do you know who or what that is? We’re talking about audience framing today and how to find your ideal customer or client with just a few quick […] read more

Post image posted by  on Tue, 12 Jan 2021 13:01:57

Facebook Fan Page VS Website: Which Works? You’re hungry but you only have 20 minutes for lunch – you Google “food near me” – a Facebook fan page pops up with a local burger joint about 2 miles – You also see another restaurant that offers online ordering on their website that’s five miles away. Which do you pick?  It seems like […] read more

Post image posted by  on Sat, 19 Dec 2020 12:44:40

What Digital Marketing Does for You As with every new innovation, there’s often a learning curve. The same goes for the digital age. Although early adopters of social platforms and digital trends can often find success over time, it’s hard for people to see the immediate value of digital marketing.  Here are just a few examples of what digital marketing can […] read more

Post image posted by  on Tue, 15 Dec 2020 17:34:27

Crafting Free Lead Magnet that Works You hear all the time how it’s easier than ever to connect in the digital space, but if everyone is busy connecting, how do you cut through the noise? Running an ad or posting consistently is all well and good, but knowing how to get a user to engage and subscribe is a very different […] read more

Post image posted by  on Tue, 01 Dec 2020 12:00:16

Handling that Negative Facebook Review You’ve poured your heart and soul into a business that you love. You’ve set up your Facebook page in hopes of better connecting with your clients and customers and you couldn’t be more excited. Yet, someone has a bad experience and suddenly that 5.0 stars drop or you’re reading a bad review that slams your […] read more

5 Tips for Higher Education Engagement As a higher education marketer, you’ve got a big job. The fact that 78% of millennials value spending money on an experience instead of buying something they desire. With 2020 in full swing, we stepped into the role of a prospective student to provide five innovative tips you can incorporate into your strategy this year. […] read more

Buzzwords and Keywords In the age of digital marketing, keywords are often only utilized for SEO or digital ads, while buzzwords are pasted all over websites in hope of driving sales. A common question we get asked as a marketing team are the differences between buzzwords and keywords. So today, we’re going to clear up any uncertainty then […] read more

New Office in the Cargo District in Wilmington, NC We’re excited to announce our relocation to a new larger office space in an effort to accommodate our growth and client needs. The move closes a long chapter where we were left searching for a new location after Hurricane Florence displaced them from our Oleander Drive office. “After being displaced from Hurricane Florence, we’re thrilled to […] read more