Bladen Community College

Website Redesign

The Bladen Community College motto is Student Centered – Future Focused, which means their students are everything. This motto was also the guiding light for the website redesign and remained at the forefront for all needs, goals and requests throughout the project.

What’s unique about this website redesign? We designed the previous site! It’s an amazing feeling when clients are so pleased with your work that they come back for more.

Key Elements


  • brand identity
  • mobile first web design
  • news blog
  • content strategy
  • ADA compliant
  • staff directory
  • academic calendar
  • streamlined navigation & sitemap
  • comprehensive search
  • watermark integration
  • custom photography
  • video production

Our Approach

Bladen Community College established a committee for both website redesigns to provide the needs, goals, design feedback and approvals, and website review. Based on the original discovery session, we led the committee through a number of exercises to help them restructure or “bucket” their content, rank the content hierarchy, and remove or embed less important content.

We then progressed through the home page design, interior page template designs, and development – keeping mobile responsiveness and prospective student experience top of mind.

Additionally, we refreshed their logo, brand identity, custom photography, and video production in conjunction with the original website redesign.


The Results

The redesigned Bladen Community College website was well received by all. The refreshed logo and brand identity elevated the community college in the eyes of many. The new “I am” navigation improved the overall user experience by helping users quickly and more easily find what they are searching for. The new backend makes website updates even easier.

Bladen Community College - Website Design by Springer Studios, Wilmington, NC

"We LOVE what you have done! I feel like you wanted our website to be the best one you've ever designed! And that's a great corporate philosophy!"

- Cathy Kinlaw, Marketing & PR

Additional Services for Bladen Community College


  • Logo Design
  • Brand Identity
  • Photography
  • Video Production
  • Environmental Graphics