ENVIRONMENTAL GRAPHICS: HLTH CONFERENCE
We teamed up with Mercer (a global consulting leader in advancing health, wealth, and career) and HLTH (the world’s largest conference for health innovation) for the first of its kind “Employer Program” for the recent HLTH event in Las Vegas. We designed custom tradeshow signage for the Employer Lounge as well as an interactive demo for the Innovation Kiosks. We look forward to next year's conference!
Employer Lounge Signage
The Mercer Employer Lounge provided a location for employers to connect with peers, exchange ideas, and co-create with invited partners in a relaxed setting. We were tasked with designing all the signage in this area – "something fun visually with text" for the registration desk, back wall, side panels, and 10-meter board signs that would be placed around the room. We created a fresh, cohesive look using complementary colors while staying within the Mercer brand guidelines.
Interactive Demo for Innovation Kiosks
Mercer Innovation Kiosks were placed throughout the conference venue for employers to explore and identify innovative employer/employee-focused solutions to improve the healthcare experience, outcomes, and costs. We were challenged to create a comprehensive interactive demo for a product still in the conceptual stage.
Rising to the challenge, we brought together the right team to create storyboards, designs, 3D animation, 2D animation, sound effects, music, voiceover, development, and hosting. As a result, the interactive demo was comprised of rotating screensavers to attract the attention of attendees, an introductory video, six animated videos, a custom form to capture leads, and navigation with 3D animation to bring it all together.
London Schmidt, Director
Public Relations and Marketing
Additional Services for Mercer
- Full-Service Marketing
- Visual Identities
- Print Collateral Design
- Digital Marketing Design
- Video Production